Our Strategy

All the activities of the Students' Union are led by our Strategic Plan. This plan sets out why we exist, where we want to be in the future.

Over the past year, we’ve engaged in various activities, discussions, and reflections across our organisation, from the Board of Trustees to employees, members, and the University. This has helped us shape our direction for the next three years, focusing on three key promises:

๐ŸŽ“ Our Promises

  • We will prepare students for life after Keele.
  • We will help students to have fun and make friends for life.
  • We will support students through their university challenges, every step of the way.

๐ŸŒŸ Our Vision

To empower every student to be who they want to be and make a difference to the world.

 

Core Values //

๐ŸŒ We are Global Citizens

We lead with ambition and inspire positive change, championing sustainable practices, inclusivity, and diversity. We prioritise environmental, ethical, and social sustainability while ensuring everyone feels welcomed, supported, and represented.

๐Ÿค We Challenge and Collaborate

We balance challenging the University to improve the student experience with collaborating to create transformative change. We always put students first, fostering partnerships within Keele’s vibrant learning community.

๐Ÿš€ We Unlock Potential

We provide leadership opportunities and create an environment where students can discover their strengths, unlock their full potential, and build lifelong friendships.

๐ŸŽฏ Strategic Objectives

๐ŸŽ“ Prepare You for Life After Keele

  • ๐Ÿ“š Develop an Employability Offer: We’ll create an Employability Programme with short courses and training, including current training for course reps, network leads, and clubs and societies committees. We’ll work with local employers to address skills gaps and utilise the University’s LinkedIn Learning Platform for free online learning content.
  • ๐Ÿ”ฌ Support Postgraduate Research Students (PGRs): We’ll establish links with Learned Societies and Research Charities, plan mini research conferences, and conduct surveys to ensure PGRs recognise the Students’ Union as a resource of support.
  • ๐Ÿง‘‍๐Ÿซ Enhance Student Staff Learning and Development: We’ll review current student staff training, invest in new training opportunities, and embed mandatory training into the Employability Programme.
  • ๐Ÿ’ผ Provide Life Skills Education: We’ll produce an “SU Graduate Guide” and online tutorials on life skills like wages, pensions, mortgages, and tax.
  • ๐Ÿš€ Promote Student-Led Businesses: We’ll offer free opportunities for students to promote their enterprises, plan mentoring opportunities with local businesses, and hold enterprise days.
  • ๐ŸŽฏ Support Elected Officers’ Career Development: We’ll review and develop Officer Training and Induction, ensuring Officers are equipped to succeed and develop skills for future employment.

๐ŸŽ‰ Help You Have Fun and Make Friends for Life

We foster a dynamic and welcoming community within our vibrant University, where you can discover your tribe, build meaningful connections, and create unforgettable moments. ๐Ÿฅณ๐Ÿ‘ฏ‍โ™‚๏ธ

  • ๐Ÿ“Š Understand Student Needs for Events: We’ll survey the membership to understand their needs and habits for evening events, increasing attendance and engagement.
  • ๐ŸŒ Support International Students: We’ll explore pre-arrival International Mentor systems, create training programmes, and develop cultural competency sessions and sports taster events.
  • ๐Ÿ  Maximise Social Spaces: We’ll develop the SU building and other University spaces for social opportunities, ensuring societies have the spaces they need.
  • ๐ŸŽค Empower Students to Organise Events: We believe there’s nothing better than students delivering for students and we want to explore opportunities to fund, coach and support student-led events.
  • ๐Ÿš— Engage Commuting Students: We’ll survey students to understand their needs, draft a delivery plan for SU presence in Newcastle, and increase engagement with commuting students.
  • ๐ŸŽญ Support Student Groups: We’ll review society processes and training, create a Society Development Grant process, and increase engagement across the student body.

๐Ÿ› ๏ธ Support You Through Your University Challenges, Every Step of the Way

We empower you through student leadership roles, collaborate with the University, and advocate for your needs, ensuring a transformative and sustainable approach to wellbeing and support at Keele. ๐Ÿ’ฌ๐ŸŒฑ

  • ๐Ÿ“‹ Review Officer Roles and Union Democracy: We’ll conduct consultations and research projects to ensure decision-makers are diverse and representative, making relevant changes to By-Laws and democracy models.
  • ๐Ÿ† Celebrate Success Stories: We’ll launch a ‘You’re Great!’ campaign and remodel the “Keele Student-Led Awards” evening to celebrate University staff and student achievements.
  • ๐Ÿ—ฃ๏ธ Support Course Reps: We’ll hold Course Rep Conferences, review training, and produce Student Voice Reports with tangible outcomes and recommendations.
  • ๐Ÿ‘ฅ Train Union Staff: We’ll conduct skills analyses, provide development opportunities, and ensure staff are equipped to support students.
  • ๐ŸŒ Empower Networks: We’ll review Network processes, support engagement, and hold events to increase demographic engagement.
  • ๐Ÿ›’ Promote the Co-op: We’ll shout about the Co-op as your student-owned shop throughout Welcome Week and in our online campaigns making sure you’ve got access to affordable, everyday essentials while you’re living or studying on campus.
  • ๐Ÿงพ Enhance Advice Services: We’ll review ASK stats, launch positive messaging campaigns, and develop initiatives to support students’ basic needs.

๐Ÿ”ง Strategic Enablers //

Our enablers outline the foundations and conditions needed for the Union to succeed in its strategic objectives.

๐Ÿ’ฐ Financial:  Healthy reserves, strong cash flow, commercial profitability, balanced overhead costs.

๐Ÿค Partnerships: Strong University relationship, partnerships with other SUs, impact in the local community, engagement with NUS.

๐Ÿ‘จ‍๐Ÿ’ผ People: High job satisfaction, clear employee policies, skills development and training, robust appraisals.

๐Ÿ“œ Governance: Good governance code, up-to-date constitution, clear officer roles, and regulatory compliance.

Download our Full Strategic Plan